Get updates
Top Posts
Privacyfix: Now it's up to you.
A five-minute guide to LinkedIn privacy.
Where does your app send data?
What's your privacyscore?
The FTC's seven opt-out rules: A must read for tracking companies
Get your apps in gear! Introducing PrivacyChoice Resources for Developers
Do app stores require privacy policies?
Introducing Policymaker: Making mobile privacy easier (and better)"
Building a taxonomy of privacy policies
A working definition of "Do Not Track"
The PrivacyChoice policy wishlist-
Recent Posts
- Data Brokers, Infographically
- PrivacyChoice + AVG
- Privacyfix Healthbar: Your privacy companion just got a whole lot better
- Today’s Privacyfix: Disable Facebook’s facial recognition
- Today’s Privacyfix: Clean out your YouTube watch history
- Today’s Privacyfix: Meet the Google Settings app for Android
- Today’s Privacyfix: Clear your Facebook searches
- Today’s Privacyfix: Get your friends’ apps under control
- Get your Privacyfix for LinkedIn
- How you’re tracked online: A video discussion from the Washington Post
Categories
- Android (1)
- App Stores and Markets (8)
- Apple (3)
- Best Practices (38)
- Chrome (1)
- DAA (9)
- Data Brokers (1)
- Do Not Track (46)
- Facebook (28)
- Featured (1)
- Firefox (5)
- Flash Cookies and LSOs (8)
- Folks (139)
- Ghostery (1)
- Google (14)
- Graph Search (1)
- Icon (1)
- Internet Explorer (2)
- Legislation (2)
- LinkedIn (1)
- Microsoft (8)
- mobile (23)
- NAI (11)
- Opt Out Cookies (9)
- Outliers (12)
- Oversight (6)
- P3P (1)
- Preference Managers (5)
- Privacy Policies (24)
- Privacyfix (18)
- privacyscore (9)
- Pros (261)
- Self-Regulation (16)
- Social Network Privacy (7)
- Tag management (1)
- TrackerBlock (3)
- Trackerlist (2)
- Twitter (2)
- Uncategorized (9)
- Usability (16)
- Website Disclosure (14)
Archives
Category Archives: Preference Managers
Making profiles more accessible
Yesterday Better Advertising announced that they will allow tracking companies to make their user preference maps visible as part of BA’s enhanced notice and choice experience. Even though it doesn’t look like more than framed versions of existing preference managers, … Continue reading
Posted in Best Practices, Folks, Preference Managers, Pros, Self-Regulation
Tagged Better Advertising, BlueKai
Leave a comment
The First Principle of Fairness in Ad Targeting
BlueKai and Efficient Frontier announced a pilot program that targets ads based on keywords that are inferred from consumer behavior across BlueKai’s network. It seems like a significant competitive development, since advertisers can now simply use their existing Google AdWords … Continue reading
Posted in Preference Managers, Pros
4 Comments
How to know if self-regulation is working: Feature article in Adotas
Some key elements are now in place for the self-regulatory framework to ensure privacy and choice in ad tracking. Today in Adotas I’m suggesting three key things that will indicate initial success for the new system: The consumer experience is … Continue reading
Posted in NAI, Outliers, Preference Managers, Pros, Self-Regulation
Leave a comment
How much transparency is enough?
Lotame has become the latest ad delivery company to provide consumers with a picture of the information stored about them for ad targeting, which they refer to as the Lotame Preferences Manager. The Lotame panel is much like Yahoo!’s and … Continue reading
Posted in Preference Managers, Pros
1 Comment
PrivacyWidgets as a platform for value-exchange
As mentioned in the release notes for the PrivacyWidget and earlier posts, PrivacyWidgets can provide a platform for the value-exchange between consumers and advertisers using behavioral advertising. In this relationship, the consumer exchanges information about themselves and their interests for more relevant … Continue reading
Posted in Preference Managers
2 Comments