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Category Archives: privacyscore
A Win-Win-Win: Privacyscores take hold
Since we launched Privacyscore.com earlier this year, we have had the chance to interact with scores of web and app publishers about one simple question: How can they improve their own Privacyscores? Through these conversations, we’ve seen many companies modify … Continue reading
Posted in Best Practices, Folks, privacyscore, Pros
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It’s an Honor (in two ways)
The Online Trust Alliance today announced their 2012 Honor Roll, a unique and important tradition that highlights the online services that have adopted best practices in online security and privacy. At PrivacyChoice we’re celebrating this year’s announcement for two reasons. First, … Continue reading
Posted in Best Practices, Folks, privacyscore, Pros, Self-Regulation
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Privacyscore update: New oversight provider
The Privacyscore algorithm will evolve and change along with the universe of privacy practices and methods that it catalogs. Privacyscore updates like this let you know about significant changes that affect the scores for the sites you use or operate. … Continue reading
Posted in Oversight, privacyscore, Pros
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Three lessons from launching Privacyscore for Facebook
1. People don’t understand the different privacy zones of Facebook. When it comes to privacy, the Facebook app universe is a very different place from the areas Facebook completely controls (like the timeline and newsfeed). Facebook-controlled areas have relatively little … Continue reading
Posted in App Stores and Markets, Facebook, Folks, privacyscore, Pros
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Privacyscores for the other Web (Facebook)
Deeper and more meaningful coverage of the Facebook universe has been by far the top user request since we launched Privacyscore. Today, we’re delivering our own Facebook app, Privacyscore for Facebook, with scores for hundreds of top Facebook apps, and … Continue reading
Posted in Facebook, Folks, privacyscore, Pros
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13 Takeaways from the Federal Trade Commission’s final privacy report
After two years of study, the Federal Trade Commission has issued their final report, Protecting Consumer Privacy in an Era of Rapid Change. Here are the takeaways that I found most significant (particularly #13!): Companies can establish a “safe harbor” … Continue reading
How to improve your Privacyscore
This is the most common question we get from web publishers. As explained in our FAQ, here’s how you can achieve a top Privacyscore of 100: Your own published privacy policy should clearly explain how you handle personally identifiable data … Continue reading
Posted in DAA, Folks, Privacy Policies, privacyscore, Pros, Self-Regulation
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The privacyscore launch: what we’ve learned so far and the road ahead
We launched privacyscore.com on Monday. The amount of positive press attention was gratifying (New York Times, Wired.com, ZDNet, Huffington Post, Time.com, The Telegraph, Daily Mail and others ), as was the number of visits and downloads. Here’s what we learned and … Continue reading
Posted in Best Practices, Folks, Privacy Policies, privacyscore, Pros
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Making privacy measurable (and easier) with privacyscores
Today we launched our most important and ambitious project: privacyscore.com. In it we are applying analytic methods to measure privacy risk across more than a thousand websites. We’re doing it to help solve a big problem for web users: how … Continue reading








