Category Archives: Uncategorized

Openness v. Privacy – Thought-provoking TED Talk by Craig Vachon

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Privacyfix: The Mashable Review

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What are the privacy requirements for the Facebook Exchange?

Facebook announced today that they will allow third-party ad platforms to reach into Facebook ad inventory in order to deliver ads within Facebook that are targeted based on user activity off of Facebook. The new program, called Facebook Exchange, marks … Continue reading

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‘Do Not Track’ or ‘Do Not Use’?
and other important questions

Discussions are gearing up in Washington about the notion of a “Do Not Track” framework for online targeting. Here are some key questions to consider: 1. Is it “Do Not Track” or “Do Not Use”? The beloved “Do Not Call” … Continue reading

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PrivacyChoice Blog upgraded!

Hopefully you’ve noticed the new look and feel for the Blog, which is part of an overall redesign and build-out for privacychoice.org over the next couple of weeks. (If you’re interested in being a beta tester, please let me know.) … Continue reading

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Flash-cookie opt-outs: The VideoEgg Example

In an earlier post I was critical of VideoEgg’s opt-out implementation, but with their latest upgrade, they now have one of the easiest and most durable opt-out processes of any ad network. Unlike many ad companies that bury the opt-out … Continue reading

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Introducing the Tracking Company Index

What? The PrivacyChoice Tracking Company Index. A comprehensive database of information about the privacy practices and policies of hundreds of ad delivery and targeting companies. For starters: company summaries and privacy contacts, sites where seen, known data methodologies (including Flash … Continue reading

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Gigya adds cookie-based opt-out (but far from best practices)

Gigya, which is a widget distribution network claiming to reach 174 million users, added a reference to an opt-out feature in their privacy policy, which takes you to this opt-out page. Opt-out processes seem to be coming on fast and … Continue reading

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IE

  Here’s a blog suggestion.  I need to make a movie of someone trying to use IE to find the cookies on their machine.  It would be laughable (if it weren’t so sad).

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